Do you understand how your role relates to the sales function of your organization? Remember “sales” includes the delivery of goods or services. For example, if you work for a non-profit that runs sports camps for at-risk, inner-city youth, “sales” might include the programs at the camp. If you work for a national political campaign, “sales” may include a voter-registration drive or a town hall meeting.
Even if your job function doesn’t directly involve sales, when you are a part of any business organization that sells products or delivers services, it is important to have a high-level understanding of the sales function or the way your organization delivers it’s products or services. e sales function is the engine that drives every organization. Delivering products or services to customers, clients, and constituents is at the core of the mission for every company, government agency, school, or non-profit organization.
Sometimes even the smartest new professionals don’t realize that everything they do in the workplace is related to sales or the delivery of a service. That service may include healthcare, government regulation, entertainment, or consulting. If you’re in a marketing role, you’re providing your sales team with the materials they need to sell or market a product. If you write for a print magazine, your stories help sell your magazine’s brand to advertisers.
This post was adapted from Career-ology: The Art and Science of a Successful Career.