Why Networking is Important in Your Career

Like any good investment, the hours you put into active networking will pay o well in your future and the bene ts are likely to multiply over time. Some of the many bene ts that may be ex- changed among people in your professional network include:

• Job opportunities
• Professional recommendations
• New customers, clients, investors, advisors
• New business partners
• Joint-venture opportunities
• Recommendations for professional services such as accountants, lawyers, graphic artists, or web developers
• News, trends, and important events in your industry or business community
• Referrals to other people who you may want to join your network
• Recommendations for personal service providers such as doctors, restaurants, vacation spots, and more.

You’ll notice that I said above, “the many benefits that may be exchanged among people.” I didn’t say, “the many bene ts that you may receive.” A professional network always involves give and take. And give usually comes first.